Planning your event: Using CAD

A picture is worth a thousand words, and nothing could be truer when planning your event with your event management company. With so many stakeholders involved with any given corporate event, it is essential to ensure everyone is on the same page and the best way to do this is to create visualisations of some form.

There are various methods to do this and often a combination is the best way to clearly illustrate what your plan and intensions are. From stock standard venue 2D floor plans, right thought to a 3D animated fly through, each serves a purpose and has its place in the production process. Everyone involved in the event planning process has their own priorities when it come to visuals, venues like to see how many tables/chairs they can fit in – 2D works well for this. Our end clients want to see options on a variety of themes – traditional sketched illustrations and a 3D drawing are an ideal way to provide this solution, while event producers & conference management teams need to know precisely what the keynote or exhibition will look like and how it will be laid out – 2D plans and full 3D CAD (Computer Aided Design) illustrations are key to ensuring this portion of the event will meet everyone’s expectations.

The benefits of engaging a CAD designer to draw up elements of your event are huge and will often save your money in the long run. We can illustrate the impact to our stakeholders, of exactly how an opening video will look from any seat in the room, ensuring that their investment in a custom shot opening video by your corporate video production team pays dividends. Through the benefits of using CAD, we can look at sight lines in the room which will help determine set design elements and screen sizes, as well as helping ensure everyone in your corporate events team recognises the reasoning behind certain decisions on production elements for your event.

Conference management is wide and varied, with so many ideas on any one project in circulation at any one time. Take this notion and include many individual interpretations of a single thought and it can often be tricky trying to get all people involved on the same page. The solution can be as simple as a picture.

If you are interested in knowing more about how you can make effective use of CAD on your next event, call our Veritas Production team today and allow us to make your next special event one to remember! If you are planning a corporate event, conference or incentive contact Kieran Kennedy of Veritas on

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Date posted: 2014-06-23 | Comments(0)

Lighting the stage

As event managers, we generally don’t have to think twice about what elements need to be ticked off when ensuring we have organised all elements for our onsite event management bible. Venue….tick, events registration…tick, transfers…tick, F&B, housing, audio visual…..tick, tick, tick.

But wait… often the last thought about element is the dreaded AV. Sure, as we know we need a screen and projector, maybe some lapels and a sound system, but what about the lighting? “Surely room lights will be enough…. won’t they?”. Actually, in most cases they won’t be.

Lighting is often forgotten, as we don’t truly understand why we need it and what it can do for our corporate events. Yes, coloured lights make rooms look pretty, sometimes amazing, but that’s for gala dinners, product launches and opening entertainment acts. What about your everyday business address? Your staff update or your breakout room?

As meeting planners we need to know what every element we are booking does and why we need it. A simple lectern spot can help draw focus to our speakers, helping enhance their message and presentation. The use of lighting to wash the stage in a warm glow allows us to dim the room lights and not have our projection washed out by those glaringly bright fluorescents. Our corporate video team will love us for not making them overexpose their camera for their video record. However most importantly, we need to be able to see who is speaking to us. If we cannot see the mouth we can actually struggle to hear and comprehend what is being said to us.

Speakers also need to understand why we are using lights on stage. Whether we are doing a video record, webcast or straight up in room meeting, we need to be able to see our presenter. A simple address at an incentive program that may only go for 5 minutes still needs our full attention, and lighting can often be the key to drawing everyone’s focus.

Conference management is more than just booking everything we know we need; it is a must to know why we need it. Good event management companies know what elements are crucial and what can be options, but a great event management company will know and be able to tell you why.

If you are interested in knowing more about how you can make effective use of lighting at your next event, call our Veritas Production team today and allow us to make your next special event one to remember! If you are planning a corporate event, conference or incentive contact Kieran Kennedy of Veritas on

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Date posted: 2014-06-09 | Comments(0)

Effective communications will ignite your event

Creating an effective communication campaign prior to your event or incentive is today crucial to your message.

As an advocate for Veritas Events, I stress to clients the importance of telling your delegates why they are meeting and what you want in the room from them. The best way to prepare your delegates is talk to them prior to your event. Your event invitation video is a key driver to create hype around your event and showcase your event objectives.

The video is also an opportunity to showcase you as the event stakeholder and an opportunity to state precisely your event goals and objectives in a clear and concise way. Remember, this video message is going to be viewed by each of your delegates alone, so be sure to take the opportunity to invite them to meet you at the event – be approachable. It is your event, you are the stakeholder and it is a precious opportunity for you to show your delegates you lead from the front!

Also consider what social media you wish to adopt. The demographic breakdown of your meeting delegates will be a crucial determinant.

Should you wish to learn more about how Veritas Events can create a truly alluring communications campaign for your next incentive or event please contact Kieran Kennedy at

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Date posted: 2014-05-21 | Comments(0)

Detailed planning is everything

One year in the making and it is all over in 4 days. But when you are putting an event together for 4,500 delegates with so many elements including registration, merchandise, production, logistics, keynote presentations and party, just to name a few, I truly believe it all comes down to the detail in the planning and the collaboration between the client with the entire Veritas team. The ability to work as a team and deliver what is truly a remarkable event with fantastic results is what makes event management such a rewarding job.

If you are needing an event management company to assist you with your next event contact Kieran Kennedy at

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Date posted: 2014-05-21 | Comments(0)

Hacienda Santa Rosa A Luxury Experience

Event managersandevent plannersare always looking for a new and exciting location for their next incentive group. While Mexico is not new, not too manydelegateswould have been to Yucatan in Santa Rosa. It is here you will find the Hacienda Santa Rosa, part of the Luxury Collection from Starwood Hotels. This property has allure and will ensure yourincentive grouphas a wonderful experience. The accommodation rooms are all slightly different and are decorated in traditional Mayan style. Yourdelegateswill love the woven cotton hammocks allowing them to have an afternoon nap in Mayan style! This property will definitely be one for yourdelegatestalk about for years to come. When it comes toconferenceandmeetingdestinations and facilities, we are always excited to find out about new and/or refurbishedvenues. For any information about your nextconference,incentive programs,product launchorboard meetingor further abroad do not hesitate to get in touch.Contact Kieran call on 02 8908 5600  

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Date posted: 2013-08-11 | Comments(0)